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MarketingWorks Inc. charts a steady course for our clients through the leadership of industry veterans and pioneers. Such strong leadership builds solid relationships that support continuing success.



Gerry Bogatz
President and Founder

Gerry brings to the table 20 years in various positions with industry powerhouse Educational Testing Service, including five years as co-director of national evaluations for the Children’s Television Workshop (Sesame Street, The Electric Company), and a decade of educational consulting. The experimental research design work for the Sesame Street evaluations has been cited by the What Works Clearinghouse as exemplary design.  Since 1994, she has led MarketingWorks as it provides a full range of marketing, research, and consulting expertise to its K-12, higher education, adult education, and library clients.

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